Monday, October 19, 2009

Would you pay $250,000 for a $25 medicine cabinet?

Sure, if you were an art collector enamored with celebrity artists like Damien Hirst and their "conceptual art". In this piece in The New York Times, Denis Dutton explains the modern-day fascination with the kind of art that requires only "inventive ideas."
No disputing tastes, of course, if yours lean toward the aesthetic contemplation of an orderly medicine cabinet. Buy it, and you acquire a work of art by the world’s richest and — by that criterion — most successful living artist. Still, neither this piece nor Mr. Hirst’s dissected calves and embalmed horses are quite “by” the artist in a conventional sense. Mr. Hirst’s name rightfully goes on them because they were his conceptions. However, he did not reproduce any of the medicine bottles or boxes in his cabinet (in the way that Warhol actually recreated Brillo boxes), nor did he catch a shark or do the taxidermy.
In this respect, the pricey medicine cabinet belongs to a tradition of conceptual art: works we admire not for skillful hands-on execution by the artist, but for the artist’s creative concept. Mr. Hirst has a talent for coming up with concepts that capture the attention of the art market, putting him in the company of other big names who have now and again moved away from making art with their own hands: Jeff Koons, for example, who has put vacuum cleaners into Plexiglas cases and commissioned an Italian porcelain manufacturer to make a cheesy gold and white sculpture of Michael Jackson and his pet chimp. Mr. Koons need not touch the art his contractors produce; the ideas are his, and that’s enough.
Sophisticated gallery owners or curators normally respond with withering condescension to worries about the lack of craftsmanship in contemporary art. Art has moved on, I’ve heard it argued, since Victorian times, when “she’d painted every hair” was ordinary aesthetic praise. What is important today is not technical skill, but skill in playing inventively with ideas.

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